It is necessary to have the SEO tools at your fingertips in order to beat your competitors in the Search Engine Optimization process to rank your website at top positions on search engines. The SEO tools enable you to get new opportunities and to keep track of how SEO can be boosted. A number of tools are available today in the market, among which you need to choose as per your SEO requirements.
The name of Google analytics is known to all. Apart from it, there are several other tools, among which you can select, which you find most suitable. Starting from Google Analytics, here are brief about five best SEO tools, each followed by its special features, which can benefit your SEO process.
1. Google Analytics
Google Analytics is considered one of the best tools for all webmasters to track and analyze data about web traffic. Being a product of Google, it is the most known analytics tool. It assists you in understanding what keywords are driving the most traffic to your web pages, and what those errors that are repelling them are. The tool generates a report for the website that includes a lot of details such as information about the visitors, sources of the traffic, goals, content, and e-commerce.
The basic users can use the free version of Google Analytics. The e-commerce users need to use the advanced version of Analytics that allows them to better track e-commerce operations and to correlated sales data such as transactions, revenue and more. It is accomplished with information on site usage such as bounce rate, sessions, traffic source etc.
#Special Features of Google Analytics
Campaign Measurement Traffic
Track your Goals (Website conversions & user activity)
Audience reports - know your users
Flow Visualization
Custom reports: Analytics data
2. Woopra
Woopra offers real-time analytics tracking, it is a desktop app to provide you live visitor stats such as where they reside, which page they are exploring right now, what their web browser is, and more. It also facilitates you to do the live chat with the individual website visitors. It is unquestionably one of the best features for your e-commerce websites to interact with customers. Woopra comprises of a limited freebie plan as well as a number of paid options.
#Special Features of Woopra
Third-party app integrations via AppConnect
Automated real-time segment updating
Building customer segments
Scheduled tasks
Tracking of all customer activity
Tracking of new and unidentified web and mobile users
Triggering JavaScript or Webhooks actions
Creating custom reports
Customer profiles
Data from email, live chat, and help desk
Delivering triggered actions
Funnel reports
Integrations with Salesforce, Marketo, Zendesk etc.
Live KPI dashboards
Real-time analytics and data
Real-time notifications
User retention reports
Website and mobile app data
3. Clicky
Clicky provides you with a simple dashboard and present every type of information that you need to find vividly. It is real-time analytics with Spy View to observe what current visitors are doing on your website. Clicky also comprises a mobile version to make it easier for you to check your stats at any place. If you have only one website, you can use the free service, and a Pro account for a monthly fee.
#Special Features of Clicky
On-site heat maps.
Clicky's button appears on your website, which provides you an easy way to access.
Real-time information about all the visitors of your website.
A simple interface for displaying the stats of today.
Video analytics.
Twitter analytics.
Live links.
Search ranking position for every visitor.
4. Crazy Egg
Crazy Egg uses the Heatmap technology, which allows you to find a visual image of what website visitor are doing on the pages of your website. Interestingly, you can also see where the individuals are moving their mouse on the page and where they are clicking. Moving of mouse by the people gives you an estimate where people are exactly seeing or what people are reading on your website. So, this type of technology is helpful for you to understand, which area of your web pages are catching most attention of the visitors. You can use its free one-month trial services. The prices of its services begin from $9 per month for 10 Heatmaps.
#Special Features of Crazy Egg
Heatmap
Tracking of multiple domains
Site speed or performance remains uninfluenced
Tracking iframe and Flash objects
Visual analytics
Scrollmap tool
Overlay tool
Confetti tool
Works with secure (https) sites
A/B testing
Website visitor tracking
Recording of Website visitor activity
Activity tracking
Behavior tracking
Reporting & statistics
Conversion tracking
Conversion rate optimization
URL-based goal setting & tracking
Web traffic reporting
5. Chartbeat
Chartbeat is a great tool, which allows users to acquire the most from the data with instant information. Chartbeat keeps a constant watch on your visitors as well as their activities. It is a helpful tool to render you the information that is necessary adjustments to your content or design. Its plans begin at $9.95 per month, but you also get a free trial for a month.
#Special Features of Chartbeat
Editorial reporting
Multiplatform tracking
Browser overlay heatmap
Realtime audience attention data
Content analytics
Referral sources
Section & author tagging
Video analytics
Dedicated support & training
Robust APIs
In-page analytics
Multivariate headline testing
Historical report building
Mobile app
Audience insights and visitor frequency
Summing Up
These tools ease the SEO process several times than usual and make it possible for you to know how much success you have acquired in the process as yet. Similarly, there are some other SEO tools, which you can explore on the World Wide Web.
The name of Google analytics is known to all. Apart from it, there are several other tools, among which you can select, which you find most suitable. Starting from Google Analytics, here are brief about five best SEO tools, each followed by its special features, which can benefit your SEO process.
1. Google Analytics
Google Analytics is considered one of the best tools for all webmasters to track and analyze data about web traffic. Being a product of Google, it is the most known analytics tool. It assists you in understanding what keywords are driving the most traffic to your web pages, and what those errors that are repelling them are. The tool generates a report for the website that includes a lot of details such as information about the visitors, sources of the traffic, goals, content, and e-commerce.
The basic users can use the free version of Google Analytics. The e-commerce users need to use the advanced version of Analytics that allows them to better track e-commerce operations and to correlated sales data such as transactions, revenue and more. It is accomplished with information on site usage such as bounce rate, sessions, traffic source etc.
#Special Features of Google Analytics
Campaign Measurement Traffic
Track your Goals (Website conversions & user activity)
Audience reports - know your users
Flow Visualization
Custom reports: Analytics data
2. Woopra
Woopra offers real-time analytics tracking, it is a desktop app to provide you live visitor stats such as where they reside, which page they are exploring right now, what their web browser is, and more. It also facilitates you to do the live chat with the individual website visitors. It is unquestionably one of the best features for your e-commerce websites to interact with customers. Woopra comprises of a limited freebie plan as well as a number of paid options.
#Special Features of Woopra
Third-party app integrations via AppConnect
Automated real-time segment updating
Building customer segments
Scheduled tasks
Tracking of all customer activity
Tracking of new and unidentified web and mobile users
Triggering JavaScript or Webhooks actions
Creating custom reports
Customer profiles
Data from email, live chat, and help desk
Delivering triggered actions
Funnel reports
Integrations with Salesforce, Marketo, Zendesk etc.
Live KPI dashboards
Real-time analytics and data
Real-time notifications
User retention reports
Website and mobile app data
3. Clicky
Clicky provides you with a simple dashboard and present every type of information that you need to find vividly. It is real-time analytics with Spy View to observe what current visitors are doing on your website. Clicky also comprises a mobile version to make it easier for you to check your stats at any place. If you have only one website, you can use the free service, and a Pro account for a monthly fee.
#Special Features of Clicky
On-site heat maps.
Clicky's button appears on your website, which provides you an easy way to access.
Real-time information about all the visitors of your website.
A simple interface for displaying the stats of today.
Video analytics.
Twitter analytics.
Live links.
Search ranking position for every visitor.
4. Crazy Egg
Crazy Egg uses the Heatmap technology, which allows you to find a visual image of what website visitor are doing on the pages of your website. Interestingly, you can also see where the individuals are moving their mouse on the page and where they are clicking. Moving of mouse by the people gives you an estimate where people are exactly seeing or what people are reading on your website. So, this type of technology is helpful for you to understand, which area of your web pages are catching most attention of the visitors. You can use its free one-month trial services. The prices of its services begin from $9 per month for 10 Heatmaps.
#Special Features of Crazy Egg
Heatmap
Tracking of multiple domains
Site speed or performance remains uninfluenced
Tracking iframe and Flash objects
Visual analytics
Scrollmap tool
Overlay tool
Confetti tool
Works with secure (https) sites
A/B testing
Website visitor tracking
Recording of Website visitor activity
Activity tracking
Behavior tracking
Reporting & statistics
Conversion tracking
Conversion rate optimization
URL-based goal setting & tracking
Web traffic reporting
5. Chartbeat
Chartbeat is a great tool, which allows users to acquire the most from the data with instant information. Chartbeat keeps a constant watch on your visitors as well as their activities. It is a helpful tool to render you the information that is necessary adjustments to your content or design. Its plans begin at $9.95 per month, but you also get a free trial for a month.
#Special Features of Chartbeat
Editorial reporting
Multiplatform tracking
Browser overlay heatmap
Realtime audience attention data
Content analytics
Referral sources
Section & author tagging
Video analytics
Dedicated support & training
Robust APIs
In-page analytics
Multivariate headline testing
Historical report building
Mobile app
Audience insights and visitor frequency
Summing Up
These tools ease the SEO process several times than usual and make it possible for you to know how much success you have acquired in the process as yet. Similarly, there are some other SEO tools, which you can explore on the World Wide Web.
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